Hard hitting posters are to be displayed around the Island in a bid to drive home the message of responsible drinking.
The images feature teenage boys and girls slumped unconscious on pavements and car seats, or being taken to hospital by ambulance after drinking too much.
The year-round campaign is part of the chief minister's Drug and Alcohol Strategy.
(Image: File picture of an alcoholic drink).
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Infrastructure Minister confirms work will start next week
Accessible bus stops rolled out across Bus Vannin network
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Road closures in place following incident in Hillberry area
Police response ongoing with Little Mill Road, Cronk-ny-Mona and Creg Ny Baa affected