'Mass start' big boon for Southern 100

Estimated visitor spend of £2.1m

A 50% increase in visitors to last year’s Southern 100 contributed around £1.5 million to the Island’s economy.

So say government chiefs, after figures revealed just under 5,000 people attended the event last summer.

Department for Enterprise officials say, on average, visitors spent £434 each while here.

Chief marshal Peter Chadwick says one particular aspect of the Southern brings an added appeal.